Business-Customer Pyramid Notes

Business-Customer Pyramid Notes

Following the idea of the 80/20 rule and in order to be efficient with our time, resources and energy, we divide our clients into four categories which determines what we do for each of them. Read on to learn all about our “pyramid” and how we use...
Business-Scarce or Ubiquitous?

Business-Scarce or Ubiquitous?

As we see the continued influx of new and inexperienced photographers enter the industry, we are constantly faced with and challenged to make decisions about who we are and where we want to go. Should we follow the crowd, do our sessions in local parks and try to...
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