Marketing-Packaging and Presentation

Marketing-Packaging and Presentation

For photographers, packaging the client’s orders in a creative and beautiful way is a natural finish to a creative process and is critical for four reasons. 1. To make a great final impression. 2. To create a positive experience (can’t have too many). 3. To build...
Marketing-Journaling

Marketing-Journaling

When you add emotion, you add value. We started providing a way for our clients to journal (ie: write a letter) about their children twenty years ago with the Relationship portraits, encouraging the parents to write stories and their thoughts to add to our...
Marketing-Creating an Experience

Marketing-Creating an Experience

To see the business you have created become successful, I believe you need to go beyond a Commodity and Transaction realm, then beyond the Service realm and enter into the fourth realm which holds the highest value…the Experience Realm…. This content is for Full...
Marketing-Be Grand

Marketing-Be Grand

Be GRAND! Your facility is an extension of your brand. Our front entrance and gallery is GRAND yet comfortable with over-sized, beautiful chairs and a waterfall! There are only large prints on the wall and we got rid of all clutter. We recently installed a plasma and...
Marketing-It Takes A Story

Marketing-It Takes A Story

If there is nothing that is amazing, emotional and saturated with experience with you and your products, you will be competing on price which then becomes the deciding factor. After all, with the millions of iPhones and digital cameras out there, anyone can take a...
Marketing-Tis the Season

Marketing-Tis the Season

In this article, learn the 7 ways (no, 8 ways) to exceed the expectations of your clients with over the top service and experience. This is a must read!… This content is for Full Coaching Community Membership members only.Log In...
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